I had the sweetest time collaborating with Candy Bar, a vibrant confectionery brand, to create a delightful identity that captures their essence of fun, flavor, and indulgence.The project involved developing a full brand identity, starting with a whimsical and colorful logo that illustrates the joy and magic of confectioneries.
The logo features a hand-drawn candy swirl motif paired with bold, rounded typography that feels both nostalgic and modern. The illustration embodies the essence of Candy Bar—fun, approachable, and utterly irresistible!
I wanted every element to evoke the feeling of eating a sweet treat. From packaging mock-ups to signage concepts, the design is all about delighting the senses
Beyond the logo, we created a cohesive visual language for their packaging, in-store signage, and social media, ensuring every touch-point reflects their brand's cheerful personality. Every detail was crafted to make you feel like a kid in a candy store — literally!
__
Designer: Kojoki K. Bridget
Client: The candy bar Kampala
Year: 2021
